5 ways web design can improve your business
You need to provide your readers with a great online experience if you want them to return to your site again and again. If your website is designed well, it will automatically improve your business and make it easier for you to build up client relationships.
Web design is a professional discipline that encompasses almost every element of the design process, from the look and feel of a website to the content. As a result, there is a lot of advice and tips available online to help improve your website’s usability, and this post will show you five simple approaches that can make a big difference.
Web design can do a lot to improve your business, but it’s hard to know what to do when you’re designing a website for the first time. Let’s look at 5 easy ways design can improve your business:
Write thoughtful and visually appealing content
Content is king on the web. If you want to rise above the competition, you need to produce copious amounts of compelling text that people want to read and share. But a content marketing strategy is not a one-size-fits-all formula; it’s a collection of strategies that, when combined, produce more significant results.
As part of your company’s digital marketing strategy, you’ve decided to start blogging. You’re excited about building a brand online, but you wonder how this move will impact the content you produce. You’re not alone. However, when you begin to write, you may find it challenging to achieve the level of quality you want.
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Add a live chat widget
Online customer support is a critical part of today’s businesses, and companies are spending more and more on it. But how do they decide how much to invest? According to a recent survey from BrightLocal, customer satisfaction in companies range from 58% to 69%, and 10% to 50% of online customers expect to receive a live chat support option from their businesses.
Invest in a responsive, mobile-friendly website design
Whether you’re an entrepreneur or a small business owner, mobile is quickly becoming the mainstream. People spend more time on their phones than their desktop computers, and your business site needs to be mobile-friendly and responsive. Not only that, but you should have a mobile version of your site for users who use mobile phones as their primary device. Not sure what this means? Check out the following tips for designing for mobile phones:
A/B-test your CTA buttons
A/B-testing is the practice of comparing different versions of a page on a website. This is done by only displaying one version on the page at a time and seeing which one provides the best conversion rates. You need to test the lettering on your CTA button since this will make all the difference in your conversion rate. Depending on what type of button you use, you can get the visitor to do various actions, like clicking a button, checking out, signing up, or whatever else you want to test.
Include customer testimonials in your website design
Starting a website is the best way to start any business, and it is an indispensable tool for building your brand and business as a whole. Some of the benefits of running a website include allowing your customers to easily contact you, providing an online store for your business to sell products, and allowing you to make money from advertising. But the most important aspect of running a website is the design. It is essential that the design of your website convey your business’s personality, and the style of the design should be consistent with the company’s branding.
A website is not really a website if it does not have the customer’s testimonials. If you are the business owner, you will need to have a testimonials page on your website. It is one of the things that will help you in your business. You can also add testimonials on your website for your customers to help them to know about the quality service you provide. You can also mention customer testimonials on your website to attract customers to your website.
Are you ready to create Something Spectacular?
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Usman Raza
Usman Raza is a content writer at a Church Advertising Company, also working with PSD to WordPress, Lynne Torgerson and many other small companies. He's devoted to helping small businesses bridge success gaps by providing in-depth, actionable advice on digital marketing, SEO, and small business growth. Follow him on Twitter @usmanintrotech.
