How to Write an SEO-Friendly Blog Article (8-Step Checklist)

Optimising for search engines and users is crucial for content. SEO-friendly content takes time, but if done well, it pays off. This article contains a 8-step checklist and tips to help you rank higher in search engines and still keep your human readers happy.
how to write an seo friendly blog article poster
Search engine optimization, or SEO, is the process of optimising a website or an article to increase its rankings in search engines. It includes writing for human beings and for search engines, creating relevant, high-quality content, and metadata tagging. Creating original content that can be reused by other websites, building links from other websites to your site, and developing social media presence to gain more traffic.
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    By following these eight simple steps, you can ensure that your blog article is written in a way that will help it stand out from the crowd and improve your website’s SEO ranking.

    Start by learning what search engine optimisation is and why it’s important to make your blog posts friendly to search engines.

    What is SEO?

    SEO (Search Engine Optimization) is the practice of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). By making your website more visible to search engines, you can increase the chances that people will find it when they are looking for information on a specific topic.

    However, if you are new to the field of digital marketing and don’t know much about it but still want to expand your company by building a strong online presence, then you should take advice from Incrementors SEO online marketing company. It could aid in growing your internet business by strengthening its web presence.

    If you want to improve the visibility of your website or a web page in search engine results pages, then SEO is a good strategy to consider.

    Why write an SEO-friendly blog article?

    An SEO-friendly blog article that is well-optimised for search engine results pages (SERP) will attract more readers and increase your website’s ranking in the search engines. This can result in increased traffic, leads and sales.

    When you write an SEO-friendly blog article, there are a few things you should keep in mind. First and foremost, make sure that your content is well-organised and easy to read. This will help your readers navigate through your article and find the information they are looking for.

    Additionally, make sure that your keywords are included throughout your article. Place them near the start of each paragraph, in the title tags, in the body text, and even in the images, you use. This will help Google index your content and give it better visibility within search engine results pages.

    Finally, make sure that you provide helpful links to other websites that may contain information related to the topic of your article. Doing this will not only improve your website’s ranking within SERPs, but it can also drive traffic back to your website.

    how to write an seo friendly blog article poster

    1. Write for humans and search engines

    When you write for humans, be sure to include information that people will find interesting and useful. This includes keywords but also includes providing quality content that is well-organised and easy to read. For search engines, make sure your article is well-written and includes all the necessary metadata tags.

    2. Quality over quantity

    When writing for your website or blog, aim to produce high-quality content instead of producing too many articles to increase your website’s traffic. Quality over quantity is essential for SEO success.

    3. Metadata tags matter

    Make sure to place all the necessary metadata tags on your articles so that search engines can identify the content as being relevant and helpful. This includes the title, body, heading tags, and images.

    4. Reuse content wisely

    When you’re able to reuse other websites’ content without having to pay them or give them credit, do so! This will help improve your website’s ranking in search engine results pages (SERPs). 

    By linking  to other wevsites, you are providing your reader with additional information on the topic and promoting engagement and input. As a warning, be cautious and selective with your quotations and external links, as you are adding your own value to the content. 

    5. Research your topic

    Before you begin writing, make sure you have a clear understanding of what topic to write about. Do some research on related topics and find articles that address the issue you want to write about. This will help you form your own opinions and avoid citing sources that might be irrelevant to your article topic.

    6. Write clearly and concisely

    Make sure your content is easy to read and understand. Use simple language and eliminate unnecessary words. Try to keep paragraphs short so they are easier to scan. And remember, keywords are important! Place them throughout your article where they will be most effective for search engines.

    7. Keep your language clear and appropriate

    Avoid using profanity or offensive language in your blog articles. Also, do not use biassed language – for example, calling one product “the best” when others might be better suited for different users or situations. Talk about things as they are – without exaggeration or bias – so readers will have an accurate picture of what you’re saying.

    8. Reference sources when necessary

    To provide accuracy and consistency in your writing, always reference sources when necessary. This includes citing your sources (if used) and using credible third-party sources when possible. This will help readers trust what you have to say and increase the likelihood of them returning to your articles in the future.

    More tips to write an SEO-friendly blog article:

    The following are some additional tips to help you become a better blogger and raise your article’s profile.


    1. Start by identifying your target audience and what they’re searching for on the internet.
    2. Research your topic thoroughly before you start writing so that you can include accurate information and keyword-rich phrases.
    3. Create a catchy headline that will entice readers to click through to your article.
    4. Write an introduction to your topic and why readers should care. 
    5. Write in an engaging and reader-friendly manner, using descriptive language and examples to illustrate your points.
    6. In the body, provide data to support your argument, but be sure to keep it concise. 
    7. Make sure all of your images are sized correctly for SEO purposes and caption them appropriately!
    8. Use bolding, italics, and another text formatting to emphasise key points and draw attention to important details in your article.
    9. Include a link back to your source material (blog post or article) at the bottom of each page so readers can find more information if they’re interested in further reading on the topic covered herein.
    10. End with a call to action that tells readers what they can do next to optimise their blog for SEO success.
    11. Share your blog article on social media and encourage readers to share it as well. 

    If you need help writing an SEO-friendly blog article, don’t hesitate to reach out to a trusted professional.


    Writing an SEO-friendly blog post is important not only for your readership but also for your ranking in search engines. This checklist will help you make sure that everything from the title to the body of your article is on point when it comes to SEO. Take a look and see how you can improve your blog posts before sending them off to be published!

    Are you ready to create Something Spectacular?

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    Here, at Moss51 Art & Designwe specialise in SEO content writing for your business website or blogs.  Your blogs and website pages need to look nice with well-written content to attract customers and search engines. Let’s talk.

    We specialise in writing trustworthy website content for web pages and blogs.

    I hope you enjoyed reading this article. Did you find the information on this post useful? Leave your comments below. 

    Print and share this article friendly; you are free to use and reproduce it, just please attribute Moss51 Art & Design as the original author, and link back to this post!

    Brack Nelson

    Brack Nelson

    Brack Nelson is the manager and Head of Growth of Incrementors, a company that assists clients in expanding their online businesses by bringing in more customers. Incrementors is an Award-Winning Digital Marketing Agency for lead, and sales. Online marketing solutions that are specifically adapted to the demands of the clients are the Incrementor's area of expertise.

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    Cidinha Moss

    Cidinha Moss

    Cidinha Moss is the founder of Moss51 Art & Design, an SEO Content Writing and Web Design studio. She is a content writer and artist, with a background in languages, education, marketing, and entrepreneurship with years of writing, teaching, and providing effective text, images, and web designs to her clients. You can find her on Facebook or LinkedIn.

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