Latest News,
practical tips and advice
to apply on your online marketing straight away
Duotone – the ‘wow’ factor of superimposition
Duotone effect makes use of two colours creating a rich tonal reproduction of an image through the superimposition of one colour over another
The Power of Branding in Graphic Design
marketers and graphic designers work together to identify the company
Should You Be A Graphic Designer?
Read the graphic design skills and specialisations to define your career plan
Company Logos Making a Difference
Company logos are essential to the building of our brands to target audience
Trends in Designing Brand Identities
trends in branding identities to bring the company’s message to the public
Visual Marks of Your Brand: Brand Marks
brand marks are visual identifiers to your brand. They come in five categories: letter marks, pictorial, abstract, emblems
Logos Create an Anchored Position
logos create an anchored position to
a brand, establishing a broad visual presence of the solutions customers can expect
Logos Refine Your Brand to the Audience
logos contribute to refine your brand on customer decisions
Logos Create a Memorable First Impression
Part 2 of a series of 4 artciles talking about the purpose of a logo and their influence on customers.